Client: Milk Collection & Dairy Management App
Agency: Dizispark Technology
Platform: Google Ads — Search Campaign (Website Traffic)
Campaign Goal: Send dairy owners to the website
Campaign Period: March 11 to March 23, 2026 (13 Days)
Total Spend: Rs 792
Industry: Dairy Technology — Milk Collection App for Dairy Owners Across India
About Brand
Dudhvyapar is a milk collection and dairy management app made for dairy owners across India. Every day, dairy owners have to write down how much milk each customer gave, calculate the rate using FAT and SNF values, make bills, and track who paid and who did not. All of this used to be done by hand in a notebook. Dudhvyapar does all of this in a simple mobile app. This Google Ads case study understand what are work in business.
With Dudhvyapar, a dairy owner can record morning and evening milk collection in seconds. The app automatically calculates the rate. At the end of 10 days, 15 days, or a month, the bill is ready in one click. The bill can be sent to the customer on WhatsApp no printer needed.
The app works without internet too. If the network is slow or not there, the app still saves the data. When internet comes back, everything syncs. All data is stored on the cloud so even if the phone is lost, nothing is gone. The app is in Hindi, is simple to use, and works on cheap phones too.
The Problem
Dudhvyapar had a great app. But dairy owners across India did not know about it. When they searched on Google for a milk collection app or dairy management app, they could not find Dudhvyapar easily. The website was not getting enough visitors. Dizispark was asked to fix this with Google Ads.
- The website was not showing up when dairy owners searched for milk apps on Google
- Very few people were visiting the Dudhvyapar website without paid ads
- Other dairy apps were getting all the clicks from Google Search
- The campaign had to work well in just 13 days with a small budget of Rs 792
- The ads had to reach the right people dairy owners and milk sellers not everyone
What We Wanted to Do
- Show the Dudhvyapar website at the top of Google when dairy owners search for milk collection apps
- Get as many dairy owners as possible to click the ad and visit the website
- Keep the cost per click very low ideally under Rs 5 per click
- Show the ad only to people in India who are searching for dairy and milk related apps
- Use a small budget of Rs 792 and still get strong results
What Dizispark Did
Step 1 Found the Right Keywords
We found the exact words that dairy owners type on Google when they are looking for an app like Dudhvyapar. Words like “milk collection app”, “dairy management app, milk billing software, and “fat snf calculator app”. We used these words so the ad shows up only when the right person is searching.
Step 2 Wrote Simple and Clear Ad Text
We wrote ad text that spoke directly to dairy owners. The ad told them: “Record milk, make bills, track payments all in one free app.” Simple words. Clear message. When a dairy owner saw this ad, they understood right away that this app is made for them.
Step 3 Set Up Location and Audience Targeting
We set the ads to show only in India in states where dairy farming is big like Haryana, Punjab, Uttar Pradesh, Rajasthan, Gujarat, and Maharashtra. This made sure every click came from someone who could actually use the Dudhvyapar app.
Step 4 Added Negative Keywords
We added words that should NOT show the ad. For example, if someone searched for dairy farm for sale or milk powder price our ad would not show. This stopped wasted clicks from people who were not looking for the app.
Step 5 Checked and Improved the Ads Every Day
Every day we checked which keywords were getting clicks and which were not. We kept the good ones and stopped the bad ones. We also checked the cost per click every day to make sure it stayed low. This is how we kept the cost at just Rs 2.89 per click for the whole 13 days.
The Results
In just 13 days, here is what happened
274
Total Clicks
Dairy owners who clicked the ad and visited the website
7,410
Total Impressions
Times the Dudhvyapar ad was shown on Google Search
Rs 2.89
Avg. Cost Per Click
Very low CPC — well below the average for app campaigns in India
Rs 792
Total Money Spent
Full 13 day Google Ads campaign — March 11 to 23, 2026
In 13 days, 274 dairy owners clicked the Dudhvyapar Google Ad and visited the website. The ad was shown 7,410 times on Google Search. Each click cost only Rs 2.89. The total money spent was just Rs 792 for the whole campaign.
For a small budget of Rs 792, getting 274 real visitors to the Dudhvyapar website in only 13 days is a very strong result. Each of these visitors is a dairy owner who was actively searching for a milk app on Google which means they are exactly the right kind of person for Dudhvyapar.
A click through rate of 3.7% was achieved which means for every 100 times the ad was shown, almost 4 people clicked it. This is a good CTR for a search campaign in the dairy and agri-tech space in India.
Real Ad Results Screenshot
Before & After Dizispark
| Area | Before Dizispark | After Dizispark |
| Google Ads | No Google Ads running at all | Full search campaign live on Google |
| Website Visitors | Very few people visiting the website | 274 dairy owners visited the website in 13 days |
| Cost Per Click | No paid traffic at all | Rs 2.89 per click — very low for app campaigns |
| Ad Impressions | Website not showing in paid search results | 7,410 times the ad was shown on Google Search |
| Right Audience | Could not reach dairy owners on Google | Ads shown only to people searching for milk apps |
| Budget Control | No idea how to run Google Ads | Rs 792 spent with daily tracking and improvements |
| Click Rate | No data available | 3.7% CTR — good result for dairy app category |
Key Numbers
- 274 dairy owners clicked the ad and visited the Dudhvyapar website in 13 days
- 7,410 impressions the ad was shown 7,410 times on Google Search
- Cost per click: only Rs 2.89 very low for a tech app campaign in India
- Total money spent: Rs 792 for the full 13 day campaign
- Click through rate: 3.7% for every 100 times the ad showed, almost 4 people clicked
- Ads shown only to people in India searching for dairy and milk collection apps no wasted money
- Campaign checked and improved every day to keep costs low and clicks high
Conclusion
Before Dizispark, the Dudhvyapar website was not getting enough visitors from Google. Dairy owners were searching for milk apps but finding other apps instead. In just 13 days, that changed.
We got 274 dairy owners to visit the Dudhvyapar website for only Rs 2.89 per click. The total spend was just Rs 792. That is a very smart use of a small budget. Every single visitor came from Google Search meaning they were actively looking for an app like Dudhvyapar.
Getting 274 real website visitors in 13 days for Rs 792 shows that Google Ads works really well even with a small budget if the keywords are right, the ad text is clear, and the campaign is managed properly every day.
Dizispark did all of this for Dudhvyapar. And now the app has a steady way to get new visitors from Google every day. We can do the same for your app or business too.
Want More People to Visit Your Website?
Is your website invisible on Google when your customers are searching? Are your competitors stealing clicks while you stay hidden? We changed that for Dudhvyapar — 274 targeted visitors in just 13 days at Rs 2.89 per click. We can do the same for you. At Dizispark, we specialize in Google Ads that deliver real visitors, not vanity metrics. From apps to e-commerce to local services — we’ve done it all across India. Stop losing customers to page 2 of Google. Visit Dizispark and let’s build your campaign today.
